1)In 2007, Facebook underwent a major homepage redesign which replaced a man’s partly obscured face behind a cloud of binary code. But, who was the mystery “Facebook guy”? David Kirkpatrick revealed in his book The Facebook Effect that the image is actually a manipulated photo of legendary actor Al Pacino. The effect was created by a friend and classmate of Mark Zuckerberg.
2)During Facebook’s first summer, the Zuckerberg family spent $85,000 to keep the company afloat. As of September 2013, Mark Zuckerberg is worth $19 billion.
3)When Facebook began selling stock to the public and trading on the NASDAQ on May 18, 2012, its shares were priced at $38, which meant the company was valued at over $100 billion. It also meant that Facebook was worth more than eBay, Yahoo, Groupon, LinkedIn, Netflix, IAC, AOL, Zynga and Pandora… combined.
4)Facebook’s first corporate partnerships, launched May 2006, were Apple and Microsoft along with Intel, EA and Amazon. Some of the other early partnerships also included Accenture, Gap, Intuit, Pepsi, PricewaterhouseCoopers and the non-profit organization Teach for America. Everyone else had to wait until September 2006 to join Facebook.
5)Napster co-founder Sean Parker transitioned Facebook from a college project into an actual company. As dramatized in the 2010 film The Social Network, Parker changed the site’s name from Thefacebook.com by acquiring the domain Facebook.com for $200,000. Furthermore, it was Parker who insisted that the site add its most popular feature: photo sharing.
6)Who’s on Facebook? 42% of users are male, however, the site is more gender neutral than Pinterest and Google +. About 75% of all U.S. Internet users have had some sort of college education. 73% of users in the U.S. have incomes above $75,000 (compared to 17% on Twitter, and 13% on Pinterest).
7)The most checked-in locations in the U.S. during 2013, excluding transportation hubs, were: Disneyland & Disney California Adventure, Anaheim, Calif.; Times Square, New York City; Epcot Center, Walt Disney World, Lake Buena Vista, Fla.; Dodger Stadium, Los Angeles; AT&T Park, San Francisco; Rangers Ballpark, Arlington, Texas; Universal Studios Hollywood, Universal City, Calif.; Fenway Park, Boston; MGM Grand Hotel & Casino, Las Vegas; Houston Livestock Show & Rodeo, Houston.
8)As of September, 2013 the percentage of 15-34 year olds on Facebook are 66%. Interestingly, 45% of internet users who are 65 years or older are also on Facebook. And, don’t be embarrassed if you’re Facebook friends with your parents; 70% of users are friends with their parents.
9)Every morning when they wake up, 48% of 18-34 year olds check their Facebook account. 28% of that demographic actually check Facebook before they even get out of bed.
10)Users are exposed to 1500 pieces of potential content every day.
11)Approximately 7.5 million sites contain the the Facebook Like or Share Buttons.
12)California is the most social state with 15,267,160 users. That means 41% of the state’s population is in Facebook. Texas is second with 9 million users and New York comes in at third with 8 million.
13)In the United States, the five most popular brands on Facebook are: Walmart, Target, Amazon, Samsung Mobile USA and Subway.
14)Despite being blocked, there are roughly 95 million Facebook users in China.
15)Approximately 86% of their daily active users are outside the U.S. and Canada, with 29% logging in from Asian countries.
16)There are 70 different languages available for users on Facebook.
17)In 2013, the Super Bowl was the most talked about topic in the United States. Globally, the most talked about topic was Pope Francis.
18)The average person spends between 18 and 20 minutes viewing their Facebook account. If you combine every user, that what would be around 20 billion minutes!
19)Originally, engineers wanted to call the “Like” button the “Awesome” button.
20)Every 20 minutes on Facebook 1 million links are shared, 2 million friends are requested and 3 million messages are sent.
21)The most common life event added for users in 2013 was: Relationship/Got Engaged/Got Married. This was followed by Traveled, Moved, Ended a Relationship and First Met a Friend.
22)Between 2012 and 2013, there was an increase in Facebook users by 22%.
23)Ever since Facebook launched there have been a 150 billion friend connections, 1.13 trillion likes and 250 billion photos uploaded.
24)On a daily basis there are 350 million photos uploaded, 4.5 billion likes, 10 billion messages sent and 22 billion times that the Like or Share buttons are viewed.
25)Total monthly users: 1,310,000,000 with 680 million of them on mobile devices.